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Brooke Brodack remembers her first online "hater." Nearly two years ago, the person posted rude comments about a video she had posted on YouTube, says Brodack, 21, of San Francisco, whose videos show her lip-syncing and creating characters. "It was shocking to me. Why would someone want to be so mean for no reason?" Why, indeed? Nasty comments, sometimes even death threats, have become ubiquitous on virtually any Web site that seeks to engage readers in discussion.