January 28, 2008
Apple TV: Trying to Make Itself Comfortable in the Living Room
As even Apple Chief Executive Steve Jobs admits, the "digital living room" has been a tough nut to crack. "All of us have tried: Apple, Microsoft, Amazon, TiVo, Vudu, Netflix, Blockbuster," Jobs said at the Macworld conference Jan. 15. "We've all missed. No one's succeeded yet." The notion is intriguing: finding a way to move video from the Web and from the PCs in consumers' home offices to the big-screen TVs and home entertainment centers in their living rooms.